Advance Auto Parts Expands DieHard Brand

Advance Vehicle Parts is growing its proprietary DieHard brand name with the start of a new line of hand applications that will be hitting its suppliers in time for Father’s Working day.

According to the corporation, new DieHard hand tools are lab tested to exceed all market benchmarks for strength and durability, with all items sold with a lifetime guarantee. DieHard applications offer you new capabilities together with an anti-slip style on all blend wrenches, ergonomic handles on all drivers and experienced-high quality, 90-tooth sealed head ratchets.

“We noticed an chance to discuss to the evolving, modern DIYer who’s seeking to not only take a look at and create their Do-it-yourself skills, but also their Do it yourself assurance,” said Jason McDonell, govt vice president of merchandising, advertising and eCommerce at Progress. “That’s why DieHard hand instruments are designed with innovation in intellect, along with the trustworthiness and durability DieHard is acknowledged for.”

Since obtaining the DieHard model in 2019, Progress has continued to situation the brand as driving the future technology of car care. This effort has provided growing the manufacturer into resources and getting into the electric motor vehicle discussion phase with the launch of the 1st-to-industry 12-volt battery created specially for hybrid and electric autos – DieHard EV.

Ahead of Father’s Working day, consumers can get $20 off the DieHard 152-piece 1/4″, 3/8″, 1/2″ Travel Ratchet Socket Established, for $129.99. The sale operates by means of June 22