May 16, 2022

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Comfortable Vehicle

Driving.ca relaunches its Research Section and Comparison Tool

We’ve added our Buyer’s Guide and Comparison Tool back with a fresh new interface and easily digestible but more comprehensive data

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Welcome to the fully realized relaunch of a new generation of Driving.ca.

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Last year we rolled out a new design with big images and bold headlines, but beneath the surface, it was also completely rebuilt to be faster, more reliable, and easier to navigate. The second stage of our redesign involved incorporating new data sources with more detailed information and better images to power our Buyer’s Guide, which was also completely reimagined to be more intuitive and helpful for car shoppers and the just plain curious. Our Find & Compare page allows you to filter by vehicle segment, price, and make and model, and features a user-friendly visual format that makes it easy to refine your search and find information on the cars you’re interested in. All of our data includes accurate Canadian pricing, features and trims in a straightforward, condensed format that answers your most common questions, complemented by highlights and insights from our team of automotive experts. Finally, we packaged up all that vehicle information and made it available in an intuitive comparison tool that allows you to cross-shop up to five different models or even different trims of the same model to narrow down your choices or zero in on the best vehicle for you.

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Find & Compare Specs in our new Vehicle Research section here

It has long been our goal to deliver Canada’s best automotive research centre as we rebuild our shopping resources like the Buyer’s Guide and Comparison Tool and explore new ways to serve you better in every phase of your car shopping and ownership experience, and we believe Driving.ca now delivers all of that and more.

While we evolve and reimagine the tools many consumers need and want in the digital age, we have not forgotten about the readers that have been with us for decades and the reasons they turned to the Driving section in Postmedia papers across the country, clicked with Driving.ca or swiped through our mobile site and various social media channels. Cars. Trucks. Driving. Even motorcycles and a Motor Mouth… We will continue to deliver our entertaining, informative, and unbiased content by a diverse cast of award-winning automotive writers from all across the country covering stories that Canadians care about.

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In this new chapter for Driving.ca, our mission is to guide your automotive journey, at every turn, and we hope you like the new Driving.ca as much as we do.

What’s new?

It’s faster

Our new tool loads significantly faster on mobile devices. What does that mean for users? They’ll spend less time waiting for pages to load.

It’s easier to navigate

Now you’ll be able to scroll without interruption. There’s more space and less clutter to make it easier to browse pages and spotlight the newest, most relevant stories.

Convenient new category labels improve scanning, identifying and discovering new content.

Interested in videos and playlists? Well, now it’s simpler to find those too in our Video Centre.

It’s cross-device compatible

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Our new website is designed to move with you so you can use it easily on desktop, tablet, and mobile devices.

It’s more accessible

We’ve made improvements including a primary navigation menu which can be used with or without a mouse and an updated colour palette for increased accessibility. We will roll out even more accessibility features over the course of this year.

New Comparison Tool option: Compare different trims of a model lineup

We’ve added the ability to compare different trims of the same vehicles or different vehicles, which is a new feature for this generation

Intuitively detailed

Completely redesigned sub sections of vehicle specifications speaking to audience in clear language to cater to users of all personas, from gearheads to first-time car-shoppers, making the user experience friendly while having a good balance of in-depth data available.

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Improved interface

The refreshed user interface provides more info in a digestible manner, and sticky features on page make it easier for users to follow the page content and understand the differences between vehicles

It’s SEO friendly

The new tool now uses best practices for search engine optimization (SEO) which means it will be easier for users to discover these pages through search engines.

But that’s not all

Clever widgets will help you find new content and helpful information on our site or across our network. The related articles widget has also been improved to recommend articles we think you’ll like.

All of these changes were based on full-scale tests to make sure this site works for real readers. But we’re never done improving, so if you have any additional suggestions, let us know and complete our feedback survey.

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