XLerate rebranding its 16 auctions under America’s Auto Auction banner

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XLerate Team, which acquired the America’s Vehicle Auction team late final calendar year, reported Wednesday it is rebranding the 16 XLerate auctions with the AAA identify, as the company consolidates the XLerate auctions with the 23 AAA web pages underneath a unified branding.

The team is also launching a revamped logo.

“XLerate Group’s acquisition of America’s Car Auction in December 2021 made an intensive group of 39 auction web-sites across 18 states. We are consolidating our two auction teams into a person group which will get on the America’s Auto Auction title,” main executive officer Cam Hitchcock reported in a information launch.

“This adaptation will enable in the development of our model as we introduce the new identify to our staff, our customers, and our marketplace,” he said.

AAA executive vice president and main income officer Chuck Tapp added: ““Our companies have previously cast a close romantic relationship, which will be reinforced with our united brand identity.”

Right here is how the 16 XLerate auctions will be rebranded beneath the new united model identification:

Aim (Auctions In Motion) Santa Ana: America’s Aim Santa Ana
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Intention (Auctions In Movement) Thousand Oaks: America’s Intention Thousand Oaks
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Badger Point out AA: America’s AA Wisconsin
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Charleston AA: America’s AA Charleston
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Corry Auto Vendor Trade: America’s AA Erie
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Clark County AA: America’s AA Clark County
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EPI El Paso Unbiased AA: America’s AA El Paso
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Columbus Truthful AA: America’s AA Columbus Honest
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Grand Rapids AA: America’s AA Grand Rapids
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Higher Kalamazoo: America’s AA Increased Kalamazoo
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Better Shreveport-Bossier AA: America’s AA Shreveport
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Morton AA: America’s AA Better Peoria
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Southeastern AA: America’s AA Savannah
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Texas Lone Star AA-Lubbock: America’s AA Lone Star Lubbock
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Texas Lone Star AA-Austin: America’s AA Lone Star Austin
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Your Auction Tampa Bay: America’s Your Auction Tampa Bay